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Q1. Entrepreneurship is the discovery, evaluation, and exploitation of opportunities.
Q2. Who is an entrepreneur?
Q3. What common thread links creativity, innovation, and entrepreneurship?
Q4. Which of these are the traits of entrepreneurs?
Q5. Two of the most common triggering events for entrepreneurs to start a new venture are job loss and job dissatisfaction.
Q6. Where do most entrepreneurial ideas come from?
Q7. Choose the alternative that DOES NOT deliver a value proposition in a business-to-business (B2B) setting?
Q8. The lifetime value of a customer is an estimate of the total amount of profit that one can expect to gain from each customer over the time that they are doing business with the company.
Q9. Why might an investor want to invest in a startup?
Q10. Who are early-adopter customers?
Q1. The process of creating a good value proposition includes the following except:
Q2. The concept of a chronic pain is defined as a problem that is always existing in the customer’s life, and for which they want an urgent solution.
Q3. Customers may learn to live with a chronic pain, but an acute pain is immediate and pressing and hard to ignore.
Q4. One way to increase the likelihood of raising venture capital for a business is to find a target market that is big enough for building a viable, profitable business.
Q5. The top-down approach for market sizing may be very efficient in comparison to the bottom-up approach, but it typically isn’t as valid as the latter.
Q6. Which of the following steps belongs in a bottom-up market sizing process?
Q7. Obtaining information about the market size is crucial for determining a good target customer segment for launching any business. It can be done by (a) searching on the web, reading articles or press releases and/or (b) directly communicating with the potential customers, competitors and industry participants. The former is a ____ source of information, while the latter is a ____ source of information.
Q8. In your market size you need to show your
Q9. A pain killer product/service:
Q10. Political factors that could affect the business include the following?
Q11. In addition to demographics, such as population and income, social factors also include changes in attitudes and lifestyles.
Q1. Your startup is only as strong as your startup team.
Q2. Startup team dynamics should include:
Q3. One way to address experience gaps in a startup team is to recruit advisors with deep industry, technology, or entrepreneurial skills
Q4. Leaders should demonstrate to the team that they are competent to achieve the vision and that they have a roadmap for the team to achieve that vision.
Q5. Many venture capitalists would rather invest in a B team with an A idea.
Q6. What is/are the characteristic(s) of great team members?
Q7. Why would an employee want to get involved in a startup?
Q8. Guy Kawasaki, in his book The Art of the Start says: “A players hire A+ players.” What does this mean?
Q9. In the context of developing a product, what does the acronym “MVP” stand for?
Q10. What are the responsibilities of a leader?
Q1. One of the goals of customer discovery is to find potential early adopter customers.
Q2. It is highly recommended to use a minimum value product (MVP) in the very beginning of the customer discovery process.
Q3. What is customer discovery?
Q4. It is advisable to conduct group interviews with potential customers during customer discovery.
Q5. According to Geoffrey Moore, the ________ separates early adopters from the majority. (Fill in the blank.)
Q6. Kickstarter campaigns to raise funds for startup projects are based on principle of “all or nothing.”
Q7.Crowdfunding is the practice of raising money ________.
Q8. Crowdfunding can be classified into two categories: _______ and _______ crowdfunding. (Fill in the blanks.)
Q9. You need to identify enough early adopters to confirm that you can grow your sales and build a viable business.
Q10. If you have a free solution:
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This course is intended for audiences of all experiences who are interested in learning about new skills in a business context; there are no prerequisite courses.